Tecna
Defining a place where every story matters.
(Client)
PUCRS
(Services)
Copywriting, Content Writing.

Job
Scope
TECNA, transformed by PUCRS University into the largest audiovisual laboratory in Brazil, arrived with the ambitious mission of becoming a benchmark in LATAM.
The campaign positioned the brand alongside the entire Brazilian audiovisual industry, celebrating the work of all the professionals dedicated to storytelling and bringing narratives to life across a variety of screens.
By aligning itself with this creative ecosystem, the brand not only reinforces its commitment to supporting cultural expression but also emphasizes the universal power of storytelling.
Whether it’s a blockbuster film, a web series, a short-form social video, or a gripping documentary, every format plays a role in connecting people, ideas, and emotions.



To promote a new marketplace for buying and renting properties, we created a popular and lighthearted concept in the form of a question: Really need a property?
The films and ads show absurd situations where people are in dire need of space. To live, to work and even to enjoy vacations.

Watch Video

Watch Video

Watch Video


Tecna
Defining a place where every story matters.
(Client)
PUCRS
(Services)
Copywriting, Content Writing.

Job
Scope
TECNA, transformed by PUCRS University into the largest audiovisual laboratory in Brazil, arrived with the ambitious mission of becoming a benchmark in LATAM.
The campaign positioned the brand alongside the entire Brazilian audiovisual industry, celebrating the work of all the professionals dedicated to storytelling and bringing narratives to life across a variety of screens.
By aligning itself with this creative ecosystem, the brand not only reinforces its commitment to supporting cultural expression but also emphasizes the universal power of storytelling.
Whether it’s a blockbuster film, a web series, a short-form social video, or a gripping documentary, every format plays a role in connecting people, ideas, and emotions.



To promote a new marketplace for buying and renting properties, we created a popular and lighthearted concept in the form of a question: Really need a property?
The films and ads show absurd situations where people are in dire need of space. To live, to work and even to enjoy vacations.

Watch Video

Watch Video

Watch Video


Tecna
Defining a place where every story matters.
(Client)
PUCRS
(Services)
Copywriting, Content Writing.

Job
Scope
TECNA, transformed by PUCRS University into the largest audiovisual laboratory in Brazil, arrived with the ambitious mission of becoming a benchmark in LATAM.
The campaign positioned the brand alongside the entire Brazilian audiovisual industry, celebrating the work of all the professionals dedicated to storytelling and bringing narratives to life across a variety of screens.
By aligning itself with this creative ecosystem, the brand not only reinforces its commitment to supporting cultural expression but also emphasizes the universal power of storytelling.
Whether it’s a blockbuster film, a web series, a short-form social video, or a gripping documentary, every format plays a role in connecting people, ideas, and emotions.



To promote a new marketplace for buying and renting properties, we created a popular and lighthearted concept in the form of a question: Really need a property?
The films and ads show absurd situations where people are in dire need of space. To live, to work and even to enjoy vacations.

Watch Video

Watch Video

Watch Video

